Journal.
Notes from the crew
Field notes on web design, branding, film and search.
Branding[Date] · 6 min read
Why your brand needs a story, not a slogan
Slogans get forgotten. Stories get repeated. Here's how to find yours.
Websites[Date] · 6 min read
Five signs your website is quietly costing you leads
Slow pages, vague headlines and buried contact buttons, and how to fix them.
SEOComing soon
How to show up in AI answers: a guide to GEO
How to get cited by ChatGPT, Gemini and Google's AI results.
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at Storytellers Allen James Ask Allen directly
at Storytellers Allen James Ask Allen directly